Entries by admin

The Case Against DOMA

The PrintingWorks Joins 277 Other Businesses, Groups and Entities on Amicus Brief What have we done? The PrintingWorks has joined an “amicus” brief filed by 278 businesses, cities, and other employers, along with organizations that represent employers, advising the Supreme Court of the impact of DOMA upon the American employer. The brief was filed in […]

Recycled Paper vs. Managed Forests

Being ‘green’ is all the rage these days, and rightfully so. In the printing industry, the subject of recycled versus virgin paper comes up more and more often. Although we don’t consider ourselves experts, it warrants consideration. There are cases in which the carbon footprint of recycled paper can actually be higher than that of […]

Guide to Effective Business Card Design

A business card is defined as a ‘small card’ printed or engraved with a person’s name, business affiliation and includes such information as title, address and telephone number. Although today’s business cards now include more contact details including email addresses and website URLs, the general definition still applies. Business cards are a necessity to provide […]

Effective Postcards

The goal of a postcard, whether it is advertising a product, service or an event, is to convey key information in a visually dynamic, concise manner. Postcard Basics A postcard has two sides, the billboard side and the message side. As the name billboard infers, the purpose of this side of the postcard is to […]